Location: United Kingdom
Venue: Farmborough International Airshow
Customer: Confidential

Services Provided:

• LED Fan Display
• Custom video content creation
• Three-sided Holographic Display
• Custom stand for Holographic Display

Objectives
The goal was to draw attention and create a memorable visual experience at a high-profile airshow using a compact yet visually impactful display solution. The client aimed to showcase their brand and innovation through eye-catching, dynamic visuals that could captivate attendees in a crowded and competitive exhibition environment.

Execution
Virtual On provided a Holographic LED Fan Display, a display solution that simulates holographic visuals suspended in mid-air. To fully exploit its visual potential, we developed custom video content featuring the client’s logo, enhanced by a rotating 3D plane that orbited the logo for added movement and engagement.

Additionally, a three-sided holographic display and a custom-designed stand were used to complement the fan display, providing more branding surfaces and elevating the overall visual impact. The synchronized motion graphics ensured that the display stood out from a distance, catching the attention of passersby and inviting them to take a closer look.

Results
The combination of the LED Fan Display and custom video content proved to be a showstopper at the event. The floating holographic visuals generated buzz among attendees and encouraged interaction. Visitors were drawn to the booth, often stopping to film the display and engage with the brand, which increased exposure both onsite and online through shared social media posts.

Customer’s Feedback
The client expressed strong satisfaction with the visual impact and uniqueness of the display. They were especially impressed with how the custom animation enhanced their brand presence in a crowded exhibition space. The project demonstrated how modern display technologies can elevate even a small footprint into a highly engaging and memorable brand experience.