Location: La Balconada Beach, Uruguay
Venue: Natural Outdoor Setting
Customer: Antel
Agency: Hoop 360
Services Provided:

• 360º Filming
• 3D Video Capture
• 8K Ultra HD Recording
• Post-Production
• Interactive Video Optimization
• Technology Showcase

Objectives
To showcase the capabilities of our 360, 3D, and 8K camera technology in a real-world setting, highlighting its vibrant color reproduction, clarity, and precise brightness control. The goal was to attract potential clients needing high-quality footage for events, industrial environments, or architectural reconstruction.

Execution
We filmed at “La Balconada” beach, one of Uruguay’s most iconic natural locations, using our most advanced camera system. The footage captures breathtaking visuals in 8K resolution with immersive 360º interactivity. It was optimized for playback on YouTube with selectable 8K or 4K quality. This demo piece was fully produced by our in-house team.

Results
The final video was praised for its realism and visual impact. The level of detail demonstrated the versatility of our technology, applicable across various sectors—from corporate events to cultural heritage documentation. It is now used as a key reference in our commercial presentations.

Customer’s Feedback
“A brilliant way to showcase what we can achieve. The level of detail and immersive visuals truly highlight the strength of our technology.”