We can provide total immersion in a virtual world using VR Virtual Reality creating a computer generated environment, or use a recorded 360 video and add information or menus on top of it. This technology is particularly interesting to transport the visitor to an environment that will be difficult to do it in other circumstances like a factory tour, real life simulations, travels, technical tours, and much more. Virtual On is a VR production company capable to develop a VR application for VR devices such as HTC Vive, Oculus Rift or Android.

AR Augmented Reality is a life experience using a physical device like a smartphone, tablet or a bigger screen to direct view of the real-world environment through the camera; an overexposed layer of elements are augmented by computer-generated sensory input such as sound, video, graphics or GPS data. As glasses are not required to use it, it provides more user freedom to walk and discover the digital elements on the screen. It is used to enrich visual experiences with text, pictures or videos in museums, galleries, experience centres or business events.

IR Immersive Reality or Immersive Virtual Reality, this term is used to describe a video content presented in VR headsets used in a custom made environment that match with the video on the VR glasses, it creates a convincing experience with the surroundings that fully engage the users. Because the complexity of the video content, hardware, software, and building constructions, it is normally used as a fixed installation like a theme park.

Motion graphics videos are a dynamic blend of animation, graphic design, and digital media used to convey information, tell stories, or engage audiences. We specialize in creating visually captivating content that enhances brand messaging, explainer videos, advertisements, and more. By combining movement, sound, and design, our motion graphics deliver an impactful, modern experience that captures attention and communicates ideas effectively.

A 3D Hologram Video is described as an image that appear floating completely freely, like in Star Wars scenes are not technically possible nowadays. In Virtual On we call the Holographic Effect or Holographic Images to describe an image or video that looks floating freely in air, but it uses a physical support to do it or to create something like a holographic projection. We use different techniques depending on the project’s characteristics like the hologram size, real product size, light control of the environment, audio or space available for installation.

360° Videos, are videos recorded in real environments also known as Immersive Videos or Spherical Videos.  We use video cameras capable to shoot in 360° in 8K so the viewer can control the viewing angle with high quality video. This type of technology is especially useful to transport the viewer to a totally different environment where they can learn and enjoy with a fully involving device.

Anamorphic videos are created using a technique where footage is intentionally distorted to appear stretched or warped, typically in a wide aspect ratio. This distortion appears unusual when viewed from a regular angle but looks correct and 3D-like when viewed from a specific perspective. Often used in advertising, installations, and art, anamorphic videos give viewers the illusion of depth or 3D effects on flat surfaces, creating an immersive experience without the need for special glasses or equipment.

An AI avatar is a digital representation of a human or character generated and controlled by artificial intelligence. These avatars can mimic realistic human expressions, gestures, and voices, often used in virtual assistance, customer service, gaming, and social media. They can be animated to interact with users in real time, answering questions, guiding through processes, or even engaging in conversational experiences. AI avatars leverage machine learning and natural language processing to interpret and respond to user input, creating an interactive and personalized experience in various digital environments.